Neptune rebrands with look toward innovation

Water technology company Neptune Technology Group Inc. (Neptune), has officially introduced a new look, logo and branding campaign that the company says is focused on innovations that water industry professionals can use to ‘win your day.’

Neptune serves more than 4,000 water utilities across North America, engineering measurement systems, networks, and software to make data actionable for smart cities.

“The new branding reflects our history and our focus on continued innovation to deliver solutions to our customers,” said Don Deemer, president of Neptune. “We are building on our position in the market as the water utility’s most valued partner with a focus on technology designed and engineered for the business of water.”

The new logo conveys how today’s utilities can translate the flow of water into the flow of actionable data, and into more efficient workflows and improved cash flows. The logo also leans forward, signifying solutions designed to anticipate their future needs. The branding complements the latest innovations in the water industry, such as Neptune L900 technology, the water industry’s first LoRa-certified wide-area network solution for AMI. Supporting the new campaign theme, “Win Your Day,” Neptune has updated and aligned its website,, to match its new look, featuring its specific solutions for the water industry. For more information, visit

Neptune Technology Group Inc. is a technology company serving more than 4,000 water utilities across North America. We make data actionable using effective software and measurement systems that are interconnected by a smart network, with expertise and experience specifically focused on the business of water. The company’s story is rooted in loyalty to our customers and in sound stewardship. Neptune, as your most valued partner in water metering tools, technology, and connectivity, will connect you to what’s next in water. For additional information, visit

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